DR Lead Tracking for WordPress
Multi-touch lead attribution plugin for WordPress. Tracks the full visitor journey across 6 ad platforms, works with all popular form plugins and WooCommerce.
Everything you need for lead attribution
One plugin that captures the complete customer journey — from first click to conversion.
Multi-Touch Attribution
Stores every touchpoint in localStorage. Full visitor journey available at form submission — not just the last click.
6 Click IDs
Automatically captures gclid, fbclid, msclkid, li_fat_id, ttclid and epik. Full coverage across Google, Meta, Bing, LinkedIn, TikTok and Pinterest.
8 Form Plugins
Works out-of-the-box with Contact Form 7, Elementor Pro, Gravity Forms, WPForms, Ninja Forms, Formidable Forms, Fluent Forms and Forminator.
WooCommerce Integration
Automatic tracking at checkout. Click IDs and UTM parameters are sent with every order for full e-commerce attribution.
Consent-Aware
Respects cookie consent. Supports Cookiebot, Google Consent Mode, CookieYes and Complianz. Touchpoints are only stored after consent is given.
Iframe URL Decoration
Automatically forwards tracking parameters to embedded iframes from Calendly, Bookeo, SimplyBook and other booking tools.
Supported Click IDs
All major ad platforms are supported. Click IDs are retrieved from URL parameters and cookies for maximum coverage.
gclidGoogle AdsfbclidMeta / Facebook AdsmsclkidMicrosoft / Bing Adsli_fat_idLinkedIn AdsttclidTikTok AdsepikPinterest AdsSupported Form Plugins
How does it work?
Visitor lands on your website
The plugin automatically detects click IDs (gclid, fbclid, etc.) and UTM parameters from the URL. A touchpoint is created for external visitors.
Touchpoints are stored
Each session with tracking parameters is stored in localStorage. Up to 100 touchpoints are kept, with 90-day retention and automatic deduplication.
Form is submitted
When a form is submitted, hidden fields are injected with the latest click IDs and UTM data. The complete multi-touch journey is sent to the API.
Lead data available
The lead appears in your dashboard with full attribution: which campaign, which channel, which search term — from first to last touch.
Installation
Download the ZIP file using the button at the top of this page.
In WordPress, go to Plugins → Add New → Upload Plugin and select the ZIP file.
Activate the plugin and go to Settings → DR Lead Tracking.
Enter your API URL and Site Key (provided by Digital Rebelz) and save.
Requirements
- WordPress 5.0+
- PHP 7.4+
- At least one supported form plugin or WooCommerce
Ready to track every lead?
Download the plugin and get full lead attribution on your WordPress website within 5 minutes.
Download DR Lead Tracking